Inspiring confidence in women to achieve their professional goals.
A world where all women are confident in their choices.
Confidence. Integrity. Diversity. Inclusion. Choice.
HERdacity hosts webinars, podcasts, workshops, coffee meet–ups, and honest conversation regarding career advancement specifically tailored for working women. Our topics include the various career paths we take, skill assessments needed to succeed, financial issues, leadership, communication style, and more! We showcase powerful female leadership and foster discussions on issues relevant to career-driven women in an environment that fosters confidence and emphasizes choice.
Board / Advisors
Board of Directors
Tara is serving as the Interim Executive Director of HERdacity. She is an engaging partner, facilitator, and problem-solver. She has a unique ability to see both the forest and the trees in creatively addressing nonprofit organizations’ needs.
Tara is an experienced trainer and consultant on nonprofit leadership and management. She has served nonprofits as a staff member, board member, and volunteer, so she brings a holistic and informed perspective to her work in the sector. Tara is a regular presenter and educator at the local, state, and national level, and she enjoys supporting nonprofit leaders in being well-prepared for their work.
She specializes in change management—helping organizations plan and pivot through succession planning, strategic planning, organizational dynamics, stakeholder engagement, and board development.
Tara is an attorney and holds a J.D. from the University of Texas at Austin and a B.A. with Special Honors from UT’s Plan II Honors Program. She is a graduate of the Leadership Austin class of 2005 and served on their Board of Directors.
Jessica serves as the Marketing Director of HERdacity. Her professional background is rooted in marketing, communications, education, public relations, and politics with a focus on women, children, and those who serve our nation.
Prior to joining HERdacity, she served as the Marketing Director for the Military Child Education Coalition, a nonprofit addressing the academic and social-emotional challenges military children face. Over the years, she led marketing, branding, and content strategy which helped reach millions of military and veteran families.
In her off-time Jessica serves Code2College, a nonprofit providing technical skills to under-served student populations. She also volunteers in her local community in several capacities.
Ashley serves as the Marketing Manager of HERdacity. She is dedicated to promoting diversity and inclusivity at HERdacity and specializes in creating content that shows the perspective of all women.
Ashley obtained her Bachelors degree from St. Edward’s University, where she majored in Graphic Design. While attending university, Ashley interned at Keep Austin Beautiful and found her passion for working with non-profits. She has spent the past 8 years consulting with non-profits and small businesses to improve their marketing and branding efforts. Ashley enjoys crafting a unique experience for each of the clients she works with and has a knack for empathizing with people to pull out the core of what a company wants to achieve.
In her down time, Ashley runs a successful online shop selling candles based on pop culture and works hard to provide for her five cats, dog, rabbit, and two rats.
Lorelei Gonzalez, MPA, serves as the Program Director of HERdacity. Lorelei is a passionate advocate for women’s issues and a communications expert based in Austin, Texas. Lorelei is very passionate about empowering women to be their best selves, seeking to encourage folks through her enthusiastic podcast and webinar hosting, as well as coordinating and speaking at in-person events around ATX! Additionally, she launched her own communications consulting company, Siren’s Song Consulting, in 2019, where she specializes in helping small businesses and start-ups refine their messaging and presentation styles.
Lorelei obtained her Bachelors from the University of Arkansas and her Masters from the University of Colorado; additionally, she is certified in nonprofit management. Lorelei is an active volunteer serving Austin’s recovery community, currently on the Board of the Austin chapter of the Texas Association of Addiction Professionals. When not working, she is decompressing at the movies, spending time with her spouse, adoring her cats, or generally being an extrovert about town!
Jade serves as the Operations Director of HERdacity. She is a native Austinite and a natural business woman. She served the multi-family housing industry for over 10 years concluding as a Regional Director. Longing for a more fulfilling and balanced life, Jade left the corporate world to pursue personal passions, entrepreneurial business ventures and community enhancing organizations including HERdacity, Women Who Werk, starting a business administrative consulting firm and launching an Austin party bus business.
Jade’s passion remains in guiding people with a devotion for making a difference in her community. She has and continues to serve as a mentor, both professionally and personally. She guides with respect, understanding and integrity. Jade has a deep innovative desire to make things right in the world with an ensuing aspiration towards leading in legislation.
In her downtime, Jade enjoys her lifelong journey through motherhood and working to enhance her family daily. She loves an outdoor adventure, traveling and learning new things.
HERdacity Board Member
Named one of the 100 Women Leaders in STEM by STEMconnector, Tricia Berry leads efforts to advance gender equity in the Cockrell School of Engineering as Director of the Women in Engineering Program at The University of Texas at Austin. She concurrently serves as Collaborative Lead for the Texas Girls Collaborative Project (TxGCP), leading the dissemination of STEM best practices and informal curriculum across Texas in coordination with the National Girls Collaborative Project. Through both roles, she connects and supports organizations and individuals working to advance gender equity in science, technology, engineering and math (STEM) fields across Texas and beyond.
In other STEM work, Tricia leads the Greater Austin STEM Ecosystem and Million Women Mentors – Texas while also serving on various community and school STEM-related advisory boards and committees. Previously, Berry worked as a Process Engineer and a Product Development Engineer at The Dow Chemical Company in Freeport, Texas.
In her “outside of STEM” work, Tricia is the co-author of You Can’t Eat Your Degree: Combine Your Passions and Philosophies to Create the Story of Your Future and Exceeds Expectations: Take Control of Your Performance Review. Tricia holds a BS Chemical Engineering degree and an MBA, is the mom of 2 high school boys, and is married to another chemical engineer.
Terri Broussard Williams
Terri Broussard Williams believes leaders turn moments into movements. Throughout her accomplished career as an author, broadcast journalist, press secretary for a US Senate Candidate, philanthropist, and lobbyist, Williams has turned public and community service into a professional art-form that has positively impacted millions of lives. For nearly sixteen years, Terri made the American Heart Association (AHA) her career home. Her journey at this notable organization sparked her dream of creating significant, community-shifting outcomes. She counts some of the pieces of legislation passed as some of her most distinguished accomplishments, including the Louisiana Smoke-Free Air Act, a game-changing career milestone she experienced at the age of twenty-eight.
Sapna Aggarwal, CELC, MBC, CPC is a Certified Life, Mindset, Leadership & Small Business Coach and an Austin Networking, Marketing & LinkedIn Educator.
Sapna runs I Choose Bold, which was born out of the philosophy that a woman needs to make bold choices in her life in order to find her authentic voice in her personal or professional life. She may know her purpose or direction in life or she may need to help finding it. Sapna helps her step out of fear and procrastination into a mindset of reflection, self-knowledge and consistent action based on her core values. In addition, she helps her connect to her mind that determines how she sees herself and the world outside of her.
She helps her evaluate the choices she is making and gain clarity and confidence. As a master business coach, Sapna knows the value of this personal inventory helps her create a signature brand for her business or her career. She teaches women about “a business of one” mindset and personal branding. leveraging social media platforms such as LinkedIn to advance in their goals. Sapna offer individual and small group workshops and customized coaching packages.
Steve is a SVP, Client Services, at Decision Analyst – a strategic research and analytics firm. He has been in the industry for more than twenty years, studying consumers and how they live, work, and shop. His greatest “successes” come from uncovering unmet needs and guiding companies and organizations in developing products, services, and experiences to meet those needs, for the betterment of all included. Steve has conducted quantitative and qualitative research with a variety of for- and non-profit entities, from Fortune 100 to smaller, issue-focused groups.
Steve holds an MBA degree from Loyola Marymount University and his work has been featured in several industry publications. Outside of his professional engagements, he seeks opportunities to apply his experiences to issues of interest, hoping to make greater “real-life” contributions to society. He can often be found at his church home, Good Shepherd Lutheran, or fishing the streams of California’s Sierra Nevada mountains.
Debbie Cartwright has not shied away from complex or intricate issues during a more than 20 year career marked by achievement and recognized public service in the areas of property tax law, litigation and policy matters related to appraisal districts and school district property values in the State of Texas. Debbie has received a number of awards from the Texas Association of Appraisal Districts (TAAD), including their highest honor, the Earl Luna Award, in 2016. In addition, Debbie received the Wayne Peveto Award from the Texas Real Estate Center in recognition of her outstanding contributions to the Texas property tax system in 2013.
Prior to completing a law degree at the University of Houston, Debbie earned her master’s of public affairs from the LBJ School at The University of Texas at Austin, a bachelor’s degree from Howard Payne University in secondary education in the areas of music and history, and a special education certification from The University of Texas at Austin. Debbie has navigated her way through contentious legal issues with skill, tact, and a whopping success rate.
A native of Elgin, Texas, Debbie is a member of the Elgin High School Alumni Association and the Elgin Historical Association. She is a member of First Baptist Church of Austin and serves as a trustee for her alma mater Howard Payne University. Debbie enjoys attending classical music concerts and traveling the world, and she is the proud aunt of three nieces and three nephews.
Glenna Devonport graduated from Texas State University in 2008. She spent the first 10 years of her career working in healthcare sales and operations. In 2017, after the birth of her first child, Glenna decided to step away from the corporate world and found herself as the Operations Manager for HERdacity. In 2019, Glenna had an opportunity to step back into her career and is now responsible for Business Development at Square One Consultants, an owner’s representation for Construction Company. Glenna was invited to stay involved with HERdacity and now serves on the Advisory Council. She enjoys traveling, reading, being active and spending time with her family and friends.
Julia is the former owner, President & CEO of House Call Doctors, operating primary care and value based complex population management contracts for Medicare Advantage, Medicaid, ACO’s and Community Hospitals across the Austin, Dallas-Ft. Worth, Houston and San Antonio markets. House Call Doctors was awarded an Independence at Home Medicare Demonstration site.
In 2015 Julia sold House Call Doctors to Kindred Healthcare, the national leader in integrated post-acute services and joined the organization as Divisional Vice President of Innovation and Growth for Kindred House Calls. In 2016, Julia returned to consulting specializing in Home Based Primary Care merger & acquisitions, strategy, value based contracting and operations.
Prior to joining House Call Doctors, Julia worked as an accounting and operations consultant. Julia’s vision to improve patient care and reduce health care expenditures has led to post-acute transition programs, ACO participation and multiple performance based complex management partnerships.
In 2018 Julia retired and now enjoys spending time with her family, friends and traveling. She also is involved with different organization where she can bring her passion and experience to help benefit the organizations she is passionate about. Julia received her degree from Texas A&M and earned her CPA in 1985.
Francesca Kimbell is a Marketing Consultant, with 15 years of experience working in Marketing and Business Development. Fran is the mother of two young girls and now lives in Austin, TX.
Fran started her career at Dell in London, for the EMEA marketing group. After six years in various marketing roles at the computer giant, Fran moved to New York City and joined Digital Marketing Agency Bourne to run their Client Services. Three years later, the journey west continued, taking Fran and her husband Jeff to San Francisco. Fran joined creative agency DDB to run business development for the West Coast. After becoming a mother in 2013, Fran worked with various start-up companies as a consultant and advisor, most recently served as CMO for global design agency Beyond.
Fran is happiest when outside; she loves hiking, traveling and exploring with her family.
Dynamic Senior People & Sales Leader with almost 10 years as a strategic partner to Human Resources at all levels. Passions include and are not limited to diversity + inclusion consulting, leadership, cultivating happiness and motivation, authentic communication, culture and top talent attraction and retention. Exceedingly driven philanthropist determined to make a positive, unique impact on each and every life and organization I come into contact with.
Tzatzil LeMair is a first generation Mexican-American cross-cultural marketer, entrepreneur, community leader, and the mother of four boys. She is currently Director of Account Service at Sensis, a cross-cultural advertising agency. She began her advertising career 20 years ago working in media planning at Young & Rubicam in London and later as Associate Media Director at DMB&B in New York where she led media teams on blue-chip clients such as Procter & Gamble and Burger King.
LeMair and her husband moved to Austin in 1999 to work at a startup and start a family. In 2002 following her passion for endurance sports, she founded Tough Cookie Fitness, an award-winning multi-sport company devoted to promoting women’s health throughout Texas. During her 15-year tenure, her all-female staff helped hundreds of women achieve their fitness goals and raised tens of thousands in funds for local charities through women-only multi-sport events.
In 2016 LeMair turned her attention to Texas politics when she discovered the great need to fight voter apathy, especially among Hispanics. This led to her involvement as a precinct chair and was later elected State Hispanic Caucus Committeewoman for the Texas Democratic Party.
LeMair lives in Austin, TX with her husband and four sons. She is happiest when she’s traveling the world with her adventure-loving clan or simply hiking the hill country. LeMair is a four-time Ironman finisher and has raced over 25 marathons. She has an MBA in Marketing and an MS in Media Management from Boston University, and a BFA from New York University.
Lisa Rothfus is an LCSW and an experienced therapist who has worked with individuals, couples, and families for over 30 years. She earned her Master’s degree in Social Work from Simmons School of Social Work in Boston, Massachusetts in 1989, where she interned at two different Harvard teaching hospitals.: Mclean Hospital and Massachusetts General Hospital . She did post master’s training in Structural Family Therapy at Cambridge Family Institute, and has work in both inpatient and outpatient clinical settings over the course of her 30+ year career. In 2008 she created a program called KidKonnect in which she designed and implemented numerous parenting workshops and teacher trainings in the Austin area.
Currently she specializes in Parental Alienation, Reunification, and Reintegration therapy with families experiencing high conflict divorces. She works with family members through all stages of divorce and custody related issues. She has worked as a Guardian Ad Litem in Travis, Hayes, and Williamson counties, and is a trained mediator and Parent Facilitator/Coordinator. In addition she is a trained and credentialed Mental Health professional for Collaborative Divorce and serves on the Board of Austin Collaborative Divorce. She has attended numerous specialized trainings for Reunification therapy which include Amy Baker- Restoring Families Connection ,Linda Gottlieb LCSW & Dr. Steve Miller on Parental Alienation, and Alyson Jones, – Moving Families Forward Training out of Canada.
Lisa holds a Masters degree in Social Work, Bachelors of Arts in Psychology and Education with teaching certificates in Texas and Massachusetts. She is a Licensed Master Social Worker (LMSW) in Texas, license #20292.
Susan Combs founded HERdacity as a way to provide empowerment and inspiration for women from all walks of life. Susan serves as a role model for women’s leadership as a career public servant and is a powerful advocate for women across the nation. She has transformed state agencies and produced efficient and transparent government throughout her roles in public office.
Susan also has decades of interest and advocacy for children, whether related to their health or education. As a business leader, Combs has managed her cattle ranching operation for more than 30 years on land in the Big Bend area of Texas that has been in her family since 1882.
For her work in helping combat childhood obesity, she was featured in the HBO multi-part series, The Weight of the Nation, as well as numerous newspapers and TV programs. Susan also talks on best practices and knows how to bring out peak performance in both business and government. Her articles have appeared in the Wall Street Journal and Susan has been featured on Fox Business and Fox News.
HERdacity is a registered 501c3 nonprofit based in Austin, Texas doing business as HERdacity under the Women’s Social Impact Leadership Foundation, EIN 823807593.